Kering Eyewear ya sayi tambarin kayan sawa na Amurka Maui Jim

插图-开云收购Mauri Jim-2

PARIS, Maris 14 (Reuters) - Maigidan Gucci Kering(PRTP.PA)Kungiyar masu alfarma ta Faransa ta fada jiya litinin cewa, tana karfafa sashen manyan kayan kwalliyar ido tare da kulla yarjejeniyar siyan lakabin Maui Jim da ke Amurka.

An kafa shi a cikin 1987, Maui Jim ita ce babbar alama ce ta mallakar manyan kayan kwalliya masu zaman kanta tare da babban matsayi a Arewacin Amurka.An san shi don ƙwarewar fasaha da keɓaɓɓen kayan tarihi na Hawaii wanda ke tattare da “Ruhun Aloha”, Maui Jim wata alama ce ta gaske wacce ke ba da faffadan bakan rana mai inganci da firam ɗin gani da aka sayar a cikin ƙasashe sama da 100.

Tun lokacin da ya gina sashin kayan sawa a cikin gida a cikin 2014, Kering Eyewear ya gina ingantaccen tsarin kasuwanci wanda ya baiwa kamfanin damar kaiwa sama da kudaden shiga na waje €700m a cikin FY2021.Kering, wanda ya sayi lakabin Danish mai girma na Lindberg a watan Yulin bara, yana tsammanin za a rufe yarjejeniyar Maui Jim a cikin rabin na biyu na 2022. Samun Maui Jim yana wakiltar babban ci gaba a cikin nasarar dabarun fadada Kering Eyewear, wanda kuma zai karfafa gwiwa. Matsayinsa a kan babban ɓangaren kayan sawa na gani da faɗaɗa tayin sa don rufe cikakkiyar ikonsa daga aiki zuwa samfuran alatu maras lokaci da salon.

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Roberto Vedovotto, Shugaba kuma Shugaba na Kering Eyewear, ya bayyana: "Maui Jim yana da matsayi na musamman a kasuwa, tare da kyawawan tabarau masu inganci da fasaha waɗanda abokan cinikin sa ke ƙauna, kuma muna farin cikin cewa alamar ta shiga cikin Kering Eyewear's. na kwarai fayil.Mun ga karfi mai karfi a duniya don Maui Jim, wanda zai amfana daga gwanintar mu da kuma hanyar sadarwa ta duniya don tsawaita sawun yanki da kuma gina kan ainihin dabi'unsa don jawo hankalin sababbin masu amfani.Wannan mahimmin siye na biyu kuma babban mataki ne ga Kering Eyewear, wanda a yanzu ya zama mara misaltuwa a bangaren kasuwansa, yana kara tabbatar da dabarun da Kering ya kafa a baya a shekarar 2014.

Walter Hester, Shugaba na Maui Jim ya ce "Haɗin Kering Eyewear da Maui Jim sau ɗaya ne a cikin damar rayuwa ga duka ƙungiyoyinmu da membobin Ohana.""Kamfanoninmu suna raba dabi'u iri ɗaya, tare da himma mai ƙarfi ga mutanenmu da abokan cinikinmu, wanda ke haifar da ingantaccen dabarun dacewa.Na kasance mai tawali'u da farin ciki cewa Maui Jim zai shiga dangin Kering Eyewear.Muna da abubuwan alfahari, kuma tare za mu sami kyakkyawar makoma mai haske."

Kering ya ce siyan tambarin gashin ido na Hawaii, wanda aka sani da manyan tabarau, zai tura kudaden shigar da kungiyar ke samu a duk shekara sama da Yuro biliyan 1 kwatankwacin dalar Amurka biliyan 1.1 da kuma inganta ribarta.

Ba a bayyana darajar yarjejeniyar ba, amma Exane BNP Paribas ya ce mai yiwuwa farashin siyan ya zo kusan Yuro biliyan 1.5, yana kiyasin tallace-tallacen Maui Jim na shekara-shekara a kusan Yuro miliyan 300 tare da ribar aiki kusan kashi 20% a cikin 2021.

Manazarta sun yi la'akari da ribar sashin kayan kwalliyar Kering a tsakanin 13% da 15%.

Game da Kering

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Ƙungiyar Luxury ta duniya, Kering tana kula da ci gaba da ci gaba da jerin shahararrun gidaje a cikin Fashion, Kayan fata da kayan ado: Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen, Brioni, Boucheron, Pomellato, DoDo, Qeelin, da Kering. Tufafin ido.

Game da Kering Eyewear

Kering Eyewear wani ɓangare ne na ƙungiyar Kering, ƙungiyar Luxury ta duniya wacce ke haɓaka jerin fitattun gidaje a cikin Fashion, Kayan Fata da Kayan Ado.

An kafa shi a cikin 2014, Kering Eyewear shine ɗan wasa mafi dacewa a cikin ɓangaren kasuwar kayan kwalliyar alatu.Kamfanin yana tsarawa, haɓakawa da rarraba kayan sawa don cikakkiyar ma'auni mai kyau na samfuran nau'ikan nau'ikan 16, wanda ya haɗa da alamar mallakar ta Lindberg, alamar Danish cikakkiyar alamar alatu da ba ta da tabbas, da Fashion, Luxury and Lifestyle brands Gucci, cartier, Saint Laurent, Bottega Veneta, Balenciaga, Chloé, Alexander McQueen, Montblanc, Brioni, Dunhill, Boucheron, Pomellato, Alaïa, McQ da Puma.

Kungiyar ta yi niyyar fadada kasancewar Maui Jim a Turai da Asiya, gami da ta hanyar dillalan balaguron balaguro, da kuma amfani da fasahar ruwan tabarau don samar da tabarau masu gyara kayan kwalliya, in ji shugaban Kering Eyewear kuma babban jami'in zartarwa Roberto Vedovotto a cikin wani kira tare da manema labarai.

Farashin LVMH(LVMH.PA)Ya ce a cikin watan Disambar bara yana karɓar Thelios, babban masana'anta na Italiyanci wanda ya ƙaddamar da Marcolin a cikin 2017.

($ 1 = 0.9127 Yuro)


Lokacin aikawa: Maris 19-2022