PARIS, 14 Werurwe (Reuters) - Nyiri Gucci Kering(PRTP.PA)iri gushimangira igabana ry’imyenda yo mu rwego rwo hejuru n'amasezerano yo kugura label yo muri Amerika Maui Jim, nk'uko itsinda ry’imyambarire ry’Abafaransa ryabitangaje ku wa mbere.
Maui Jim yashinzwe mu 1987, ni yo nini ku isi yigenga ifite imyenda yo mu rwego rwo hejuru yigenga kandi ifite umwanya wa mbere muri Amerika ya Ruguru.Maui Jim yamenyekanye kubera ubuhanga buhebuje n'umurage wihariye wa Hawayi ugizwe na “Aloha Spirit”, Maui Jim ni ikirango nyacyo gitanga umurongo mugari w'izuba ryiza cyane hamwe na frame ya optique igurishwa mu bihugu birenga 100.
Kuva yubaka ishami ry’amaso mu nzu mu 2014, Kering Eyewear yubatsemo imishinga yubucuruzi idasanzwe yatumye iyi sosiyete igera kuri miliyoni 700 zama euro yinjira hanze muri FY2021.Kering yaguze ikirango cyo hejuru cyo muri Danemarike Lindberg muri Nyakanga umwaka ushize, iteganya ko amasezerano ya Maui Jim azahagarikwa mu gice cya kabiri cya 2022. Kugura Maui Jim byerekana intambwe ikomeye mu ngamba zagutse zo kwagura imyenda ya Kering Eyewear, nayo izashimangira imiterere yacyo kurwego rwohejuru rwimyenda yijisho kandi yagura itangwa ryayo kugirango igere kumurongo wuzuye uhereye kumikorere kugeza igihe kandi cyimyambarire yimyambarire.
Roberto Vedovotto, Perezida akaba n'Umuyobozi mukuru wa Kering Eyewear, yagize ati: “Maui Jim afite umwanya wihariye ku isoko, hamwe n’amadarubindi yo mu rwego rwo hejuru kandi agezweho mu buhanga akundwa n’abakiriya bayo, kandi twishimiye ko ikirango cyinjira muri Kering Eyewear's portfolio idasanzwe.Turabona imbaraga zikomeye kwisi yose kuri Maui Jim, izungukirwa nubuhanga bwacu hamwe numuyoboro wisi yose kugirango twagure imiterere yakarere kandi twubake ku ndangagaciro shingiro zogukurura abaguzi bashya.Uku kugura kwa kabiri kwingenzi kandi ni intambwe ikomeye kuri Kering Eyewear, ubu ikaba yarabaye ntagereranywa mu gice cyayo cy’isoko, ikarushaho kwemeza ingamba zashingiweho na Kering mu 2014. ”
Umuyobozi mukuru wa Maui Jim, Walter Hester yagize ati: "Guhuza Kering Eyewear na Maui Jim ni rimwe mu mahirwe y'ubuzima ku mashyirahamwe yacu yombi ndetse n'abanyamuryango bacu ba Ohana."Ati: “Ibigo byacu bisangiye indangagaciro, hamwe n’ubwitange bukomeye ku baturage bacu ndetse n’abakiriya bacu, biganisha ku ngamba zidasanzwe.Ndicishijwe bugufi kandi nshimishijwe nuko Maui Jim azinjira mumuryango wa Kering Eyewear.Dufite amateka yishimye, kandi twese hamwe tuzagira ejo hazaza heza. ”
Kering yavuze ko kugura ikirango cy’imyenda y’amaso yo muri Hawayi, kizwiho amadarubindi yo mu rwego rwo hejuru, bizatuma amatsinda y’amaso yinjiza buri mwaka arenga miliyari imwe y'amayero (miliyari 1.1 $) kandi azamura inyungu zayo.
Agaciro k’amasezerano ntikiramenyekana, ariko Exane BNP Paribas yavuze ko igiciro cy’ubuguzi gishobora kuba cyageze kuri miliyari 1.5 z'amayero, ugereranya ko Maui Jim yagurishijwe buri mwaka agera kuri miliyoni 300 z'amayero kandi inyungu zayo zikaba zigera kuri 20% mu 2021.
Abasesenguzi berekana inyungu zo kugabana ijisho rya Kering hagati ya 13% na 15%.
Ibyerekeye Kering
Itsinda rya Luxury ryisi yose, Kering riyobora iterambere ryurukurikirane rwamazu azwi mubyimyambarire, Ibicuruzwa byuruhu n imitako: Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen, Brioni, Boucheron, Pomellato, DoDo, Qeelin, ndetse na Kering Amaso.
Ibyerekeye Kering Eyewear
Kering Eyewear ni igice cya Kering Group, itsinda rya Luxury ryisi yose ritegura urukurikirane rwamazu azwi mubyimyambarire, Ibicuruzwa byuruhu nu mitako.
Yashinzwe muri 2014, Kering Eyewear numukinnyi ufite akamaro cyane mumasoko meza yimyenda yijisho.Isosiyete ishushanya, itezimbere kandi ikwirakwiza inkweto zamaso kumurongo wuzuye kandi uringaniye neza mubirango 16, bikubiyemo ikirango nyirizina Lindberg, ikirango cyimyambarire yimyambarire idasanzwe yo muri Danemarike, hamwe na Fashion, Luxury na Lifestyle marike Gucci, Cartier, Saint Laurent, Bottega Veneta, Balenciaga, Chloé, Alexander McQueen, Montblanc, Brioni, Dunhill, Boucheron, Pomellato, Alaïa, McQ na Puma.
Iri tsinda rifite intego yo kwagura Maui Jim mu Burayi no muri Aziya, harimo binyuze mu muyoboro ucuruza ingendo, kandi rikoresha ikoranabuhanga ryaryo kugira ngo riteze imbere indorerwamo z'izuba zikosora ibirango by'imyambarire, nk'uko perezida wa Kering Eyewear akaba n'umuyobozi mukuru, Roberto Vedovotto yabitangarije abanyamakuru.
Kurwanya LVMH(LVMH.PA)yavuze ko mu Kuboza umwaka ushize ifata Thelios, uruganda rukomeye rwo mu Butaliyani rukora inkweto rwatangije hamwe na Marcolin muri 2017.
($ 1 = 0.9127 euro)
Igihe cyoherejwe: Werurwe-19-2022