PARIS, Maarso 14 (Reuters) – Milkiilaha Gucci Kering(PRTP.PA)Waxay xoojinaysaa qaybteeda sare ee muraayadaha indhaha oo heshiis ay ku iibsanayso summada Maraykanka ee Maui Jim, kooxda raaxada ee Faransiiska ayaa Isniintii sheegtay.
Waxaa la aasaasay 1987, Maui Jim waa astaanta ugu weyn adduunka ee si madaxbannaan loo leeyahay oo leh summada muraayadaha indhaha-dhamaadka sare leh oo hormuud ka ah Waqooyiga Ameerika.Waxaa loo aqoonsan yahay farsamadeeda aadka u wanaagsan iyo hidaha Hawaiian ee gaarka ah ee ka kooban "Aloha Spirit", Maui Jim waa sumad dhab ah oo bixisa noocyo badan oo qorrax tayo sare leh iyo muraayado indhaha ah oo lagu iibiyo in ka badan 100 waddan.
Tan iyo markii ay dhistay qaybta muraayadaha indhaha ee guriga sannadkii 2014, Kering Eyewear waxay dhistay nooc ganacsi oo hal-abuur leh kaasoo u sahlay shirkadda inay gaadho wax ka badan €700m dakhliyada dibadda ah FY2021.Kering, oo iibsaday astaanta Danishka ee Lindberg bishii Luulyo ee sannadkii hore, ayaa rajaynaysa in heshiiska Maui Jim la xidho qaybta labaad ee 2022. Helitaanka Maui Jim waxay ka dhigan tahay guul weyn oo istiraatijiyadda ballaarinta ee Kering Eyewear, taas oo sidoo kale xoojin doonta meeqaamka ay ku leedahay qaybta sare ee muraayadaha indhaha oo ballaarisa dalabkeeda si ay u daboosho baaxadda buuxda ee ka shaqeyneysa waqti-la'aanta iyo alaabta raaxada ee moodada.
Roberto Vedovotto, Madaxweynaha iyo maamulaha Kering Eyewear, ayaa shaaca ka qaaday: "Maui Jim wuxuu leeyahay boos gaar ah oo suuqa ah, oo leh muraayad aad u sarreeya oo farsamo ahaan casri ah oo ay jecel yihiin macaamiisheeda, waxaanan ku faraxsanahay in calaamaddu ay ku soo biirto Kering Eyewear's faylalka gaarka ah.Waxaan u aragnaa awood caalami ah oo xoog leh Maui Jim, kaas oo ka faa'iideysan doona khibradeena iyo shabakada caalamiga ah si ay u kordhiso raadkeeda juquraafi oo ay u dhisto qiyamkeeda asaasiga ah si ay u soo jiidato macaamiisha cusub.Helitaankan labaad ee muhiimka ah sidoo kale waa tallaabo weyn oo loogu talagalay Kering Eyewear, kaas oo hadda noqday mid aan la mid ahayn qaybtiisa suuqa, isagoo sii xoojinaya istaraatiijiyadii ka dambeysay abuuritaankiisa Kering ee 2014. "
"Isku dhafka Kering Eyewear iyo Maui Jim waa fursad nololeed oo hal mar ah labada urur eeyada iyo xubnaha Ohana," ayuu yiri Walter Hester, maamulaha Maui Jim."Shirkadahayagu waxay wadaagaan qiyam isku mid ah, oo ay weheliso go'aan adag oo ku wajahan dadkeena iyo macaamiisheena, taasoo horseedaysa istaraatiijiyad cajiib ah.Labadaba waan is-hoosaysiiyey oo aan ku faraxsanahay in Maui Jim uu ku biiri doono qoyska Kering Eyewear.Waxaan leenahay taariikh hore oo sharaf leh, waxaana wadajir u yeelan doonaa mustaqbal ifaya.”
Kering waxa uu sheegay in iibka summada Hawaiian-ka, ee loo yaqaanno muraayadaha-dhamaadka sare, ay ku riixi doonto dakhliga sannadlaha ah ee kooxda ee ka sarreeya 1 bilyan euro ($ 1.1 bilyan) oo ay wanaajiso faa'iidada.
Qiimaha heshiiska lama shaacin, laakiin Exane BNP Paribas ayaa sheegay in qiimaha wax iibsiga ay u badan tahay inuu yimid ku dhawaad 1.5 bilyan oo Yuuro, isagoo ku qiyaasay iibka Maui Jim ee sanadlaha ah ku dhawaad 300 milyan oo Yuuro oo faa'iido hawleed ku dhow 20% 2021.
Falanqeeyayaashu waxay ku qiyaasaan faa'iidada qaybta muraayadaha indhaha ee Kering inta u dhaxaysa 13% iyo 15%.
Ku saabsan Kering
Kooxda Luxury ee caalamiga ah, Kering waxay maamushaa horumarinta guryo caan ah oo caan ah oo ku yaal Fashion, Alaabta maqaarka iyo dahabka: Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen, Brioni, Boucheron, Pomellato, DoDo, Qeelin, iyo sidoo kale Kering Dharka indhaha
Ku saabsan Kering Eyewear
Kering Indwear waa qayb ka mid ah kooxda Kering, koox caalami ah oo raaxo ah oo horumarisa taxanayaal Guryo caan ah oo ku jira Dharka, Alaabta Hargaha iyo dahabka.
Waxaa la aasaasay 2014, Kering Eyewear waa cayaaryahanka ugu habboon qeybta suuqa dharka indhaha ee raaxada.Shirkaddu waxay naqshadaysaa, horumarisaa oo u qaybisaa muraayadaha indhaha si ay u helaan faylal dhammaystiran oo dheellitiran oo ka kooban 16 nooc, oo ay ku jiraan summada lahaanshaha lahaa ee Lindberg, summada muraayadda indhaha ee Danishka ah ee aan muran ka taagnayn, iyo noocyada Fashion, Raaxada iyo Hab-nololeedka Gucci, Cartier, Saint Laurent, Bottega Veneta, Balenciaga, Chloé, Alexander McQueen, Montblanc, Brioni, Dunhill, Boucheron, Pomellato, Alaïa, McQ iyo Puma.
Kooxdu waxay damacsan tahay inay ballaariso joogitaanka Maui Jim ee Yurub iyo Aasiya, oo ay ku jiraan marinka tafaariiqda safarka, oo ay u adeegsadaan tignoolajiyada lenska si ay u horumariyaan muraayadaha indhaha ee calaamadaha moodada, madaxweynaha Kering Eyewear's iyo madaxa fulinta Roberto Vedovotto ayaa ku sheegay wicitaan uu la yeeshay suxufiyiinta.
Loolanka LVMH(LVMH.PA)ayaa sheegay in bishii Diseembar ee sannadkii hore ay la wareegtay Thelios, oo ah soo saaraha sare ee soo saaraha talyaaniga ee muraayadaha indhaha ee uu la bilaabay Marcolin 2017.
($ 1 = 0.9127 euro)
Waqtiga boostada: Mar-19-2022