Kunyangwe kugadzikana uye kunetsa kwezvakatipoteredza kusiri kutsva, panguva yedenda, vanhu vanyanya kutarisisa kukanganiswa kwezvakatipoteredza kwesarudzo dzavo dzekutenga.Kutaura zvazviri, kucherechedzwa kwenyika kuzhinji kwenjodzi dzekushanduka kwemamiriro ekunze uye kuperekedza kuita zvemagariro pamwe nekuchinja-chinja kwevatengi kwaita kuti makambani, vatungamiriri, masangano uye vagari vemo vadaidze ino nguva ye "eco-wakening yepasi rose."
Kugadziridza maitiro avo ekutungamira kwavanoita vashandi, kugadziridza zvivakwa zvavo, uye kuunza mipiro uye maitiro matsva kunyika dzavo nematunhu, makambani anosanganisira.EssilorLuxottica, Safilo, Modo, Marchon/VSP, Marcolin, Kering, LVMH/Thelios, Kenmark, L'Amy America, Inspecs, Tura, Morel, Mykita, ClearVision, De Rigo Group, Zylowareuye mhando dzakaita seChinyorwa Chekutanga, Genusee uye chaizvo gumi nevaviri vevamwe vava kusimba parwendo rwegirinhi kumberi.
Kumbundira kusarerekera kabhoni kunogona kubatsira mabhureki ezvipfeko kusimudzira mukurumbira wavo uye kuzvisiyanisa pamusika.Makambani anoshanda nesimba kuti awane kusarerekera kwekabhoni anogona kuzviisa ivo sevatungamiriri mukugadzikana, kukwezva vatengi vanoziva kwezvakatipoteredza uye kuwana mukwikwidzi wemakwikwi pamusoro pemhando dzisina kunyanyo kutarisisa kusimba.
Muna 2021, EssilorLuxottica yakazvipira kuita kabhoni isina kwayakarerekera mukushanda kwayo kwakananga muEurope panosvika 2023 uye pasi rose panosvika 2025. Kambani iyi yakatosvika pakusarerekera kabhoni munyika dzayo mbiri dzekare dzeItaly neFrance.
Elena Dimichino, mukuru wezvekusimudzirwa, EssilorLuxottica, akati, "Hazvichakwani kuti makambani ataure ane hanya nekusimudzira - isu tinofanirwa kufamba rwendo zuva rega rega, pamwe chete.Kubva pane zvigadzirwa kusvika pakugadzirakugovera cheni kutsika dzedu nekuzvipira kwedu kuvanhu vedu nenharaunda dzatinoshanda madziri. Rwendo rurefu, asi tinodada zvikuru kuenda pamwe chete nevamwe muindasitiri iyi.
Kuwana kusarerekera kwekabhoni kazhinji kunoda kunzwisiswa kwakazara kweiyo yese yekugovera cheni.Eyewear brands ari kuwedzera kutarisirwa kuve nekujeka maererano nezvavokutsvaga maitiro, maitiro ekugadzira, uye carbon emissions.Uku kudiwa kwekubuda pachena kwezvekutengesa kunosundidzira makambani kuti atarise mashandiro awo, kushandirapamwe nevanotengesa, uye kushanda mukuderedza kuburitswa kwehuteshi hwese.
Kutsvaga kusarerekera kabhoni muindasitiri yemaziso kunofambisa hunyanzvi mukusarudza kwezvinhu uye maitiro ekugadzira.Makambani ari kuongororadzimwe nzira dzakasimba dzakaita senge bio-based materials, mapurasitiki akadzokororwa, uye mafibhi echisikigonokutimafuremu ehembe.Pamusoro pezvo, kufambira mberi mukugadzira matekinoroji kuri kuitwa kuderedza kushandiswa kwesimba uye kuderedza kugadzirwa kwemarara panguva yekugadzira.
Eastman, mumwe wevanogadzira mapurasitiki makuru pasirese, ari kuwedzera izvo zvakaitwa kune dzimwe nzvimbo dzepasi nenhau muna Ndira wapfuura nezve kuyedza kwayo kuFrance uko kambani ichaisa mari inosvika bhiriyoni imwe yemadhora kuti ikurumidze hupfumi hwedenderedzwa kuburikidza nekuvaka mamorekuru makuru pasi rose. mapurasitiki ekudzokorodza nzvimbo.Mutungamiri weFrance, Emmanuel Macron uye sachigaro webhodhi reEastman uye CEO Mark Cost vakaita chiziviso chaNdira apo Eastman's polyester yekuvandudza tekinoroji inogona kudzokorodza kusvika ku160,000 metric toni pagore yemarara epurasitiki akaomarara ari kupiswa.
Maitiro akananga kukusarerekera kwekabhoni akatungamira mukuwedzera kubatana uye kumisikidzwa kwemaindasitiri zviyero.Eyewear brands, vatengesi, uye masangano emaindasitiri ari kuuya pamwechete kuti agadzire nhungamiro nemaitiro akanakisa ekuwana kusarerekera kwekabhoni.Kushanda pamwe chete kunobvumira kugovana ruzivo, kubatanidza zviwanikwa, uye zvirongwa zvakabatana kuderedza iyo indasitiri yakasanganiswa kabhoni tsoka.
Pakutanga kwa2022, Mykita yakazivisa kudyidzana neEastman kuti ingori Eastman Acetate Renew yemafuremu ayo acetate.Eastman iri kushanda nesimba pamhinduro, kusanganisira chirongwa chekutora chinodzoreredza tsvina kubva kueyewearindasitiri kuita zvinhu zvitsva zvinogoneka, sengeAcetate Renew.Mykita ichave imwe yekutanga kujoinha chirongwa ichi kana ichinge yasimuka uye ichimhanya muEurope kugadzira kutenderera kwechokwadi muzvipfeko zvemaziso.Iyo Mykita Acetate muunganidzwa naEastman yakatanga kuLOFT 2022 muNew York munaKurume apfuura.
Mukupera kwa2020, Safilo yakabatana neDutch isingaite purofiti The Ocean Cleanup kugadzira yakaganhurwa girazi rezuva rakagadzirwa nepurasitiki jekiseni rakadzoserwa kubva kuGreat Pacific Garbage Patch (GPGP).
Pakazere, iyo kabhoni yekusarerekera maitiro iri kugadziridza iyo indasitiri yezvipfeko, kutyaira zvirongwa zvekusimudzira, kupesvedzera zvinodiwa nevatengi, uye kukurudzira hunyanzvi.Kumbundikira kusarerekera kabhoni kunogona kuve nzira ine simba yeeyewearmhando kuti ienderane nezvinangwa zvekusimudzira, kusangana nezvinodiwa nevatengi, uye kubatsira mukuedza kwepasirese kudzikamisa shanduko yemamiriro ekunze.
Nguva yekutumira: May-23-2023