De Rigo Vision SPA, umuryango wumuryango ufite isoko ryisi yose muriigishushanyo, umusaruro, no gukwirakwiza ubuziranengeinkwetoaratangaza ko yashyize umukono ku masezerano yo kubona uburenganzira bwuzuye bw’ishami ry’amaso rya Rodenstock.Itsinda rya Rodenstock ni umuyobozi wisi yose mubuzima bwamasoguhanga udushyanuwabikozebiometric, hamwe nubuvuzi bwamaso buteza imbere ikoranabuhanga riyobora isoko.Igicuruzwa kizarangira mu mpera zigihembwe cya kabiri cya 2023.
Kugura Rodenstock bizafasha De Rigo kwagura ubucuruzi bwayo mu Burayi no muri Aziya, cyane cyane mu Budage, akaba ari rimwe mu masoko manini y’amaso ku isi.Ku rundi ruhande, Rodenstock izungukirwa na De Rigo yo gukwirakwiza isi yose hamwe n'ubuhanga mu kwamamaza no gucunga ibicuruzwa.
Amasezerano y’imari y’amasezerano ntabwo yashyizwe ahagaragara, ariko nk’uko amakuru yatangajwe n’ibitangazamakuru abitangaza ngo kugura bifite agaciro ka miliyari 1.7 € (miliyari 2.1 USD).
De Rigo ni isosiyete ikora inkweto zo mu Butaliyani yashinzwe mu 1978 na Ennio De Rigo.Ifite icyicaro i Belluno, mu Butaliyani, ikorera mu bihugu birenga 80 ku isi.Isosiyete izwiho ibirango by'imyenda y'amaso nka Polisi, Lozza, na Sting.
De Rigo ifite icyerekezo cyubucuruzi gihujwe, bivuze ko gishushanya, gitanga, kandi kigakwirakwiza inkweto zijisho ryacyo, bigatuma habaho kugenzura neza ubwiza nigishushanyo cyibicuruzwa byacyo.Isosiyete yibanda cyane ku guhanga udushya, ishora imari mu bushakashatsi no mu iterambere kugira ngo ikore ibikoresho bishya, ibishushanyo, n'ikoranabuhanga ku myenda y'amaso.
Ku rundi ruhande, Rodenstock, ni uruganda rukora ijisho mu Budage rwashinzwe mu 1877 na Josef Rodenstock.Ifite icyicaro i Munich, mu Budage, kandi ifite isi yose mu bihugu birenga 85.Ikirangantego cya Rodenstock kizwiho ubwiza bwigihe cyigihe mumiterere namabara, amatara meza hamwe nigishushanyo mbonera.
Muri rusange, De Rigo na Rodenstock bombi ni abakinnyi bakomeye mu nganda z’amaso, bazwiho izaboibicuruzwa byizan'ibishushanyo mbonera.Kugura kwa Rodenstock na De Rigo biteganijwe ko bizashiraho isosiyete ikomeye kandi irushanwe hamwe n’ibicuruzwa byagutse kandi bigera ku isi hose.
Byongeye kandi, kugura biteganijwe ko bizagira ingaruka zikomeye ku isoko ryimyenda yijisho, cyane cyane muburayi na Aziya.Dore zimwe mu ngaruka zishobora kubaho:
1. Gushimangira umwanya wamasoko: Kugura bizashiraho isosiyete nini kandi ikomeye, hamwe nibicuruzwa byinshi kandi bigera kwisi yose.Ibi bizashimangira isoko rya De Rigo, bizabe umunywanyi ukomeye mu nganda zamaso.
2. Kongera imigabane ku isoko: Kugura bizongera imigabane ya De Rigo ku isoko, cyane cyane mu Burayi aho Rodenstock ifite imbaraga zikomeye.Ibi bizafasha isosiyete guhangana neza nabandi bakinnyi bakomeye bambara ijisho nka Luxottica na Essilor.
3. Kugera cyane kumuyoboro wo gukwirakwiza: De Rigo izabona uburyo bwinshi bwo gukwirakwiza imiyoboro mu Budage, ikaba ari rimwe mu masoko manini y’amaso ku isi.Ibi bizafasha isosiyete kwagura ibikorwa byayo no kongera ibicuruzwa mukarere.
4. Kunoza ubushobozi bwikoranabuhanga: Rodenstock izwiho guhanga udushya twa lens, De Rigo ishobora gukoresha kugirango iteze imbere ibicuruzwa byayo.Kugura bizafasha De Rigo kubona ikorana buhanga nubuhanga bwa Rodenstock, bikamufasha guteza imbere ibicuruzwa byamaso byateye imbere kandi bihanitse.
5. Kongera kwibanda ku buryo burambye: De Rigo na Rodenstock bombi bibanda cyane ku buryo burambye, kandi biteganijwe ko kugura bizakomeza gushimangira iyi mihigo.Isosiyete ihuriweho izaba ifite urubuga runini rwo guteza imbere imikorere irambye no kugabanya ibidukikije.
Muri rusange, kugura Rodenstock na De Rigo biteganijwe ko bizagira ingaruka nziza ku isoko ryimyenda yijisho, bigatuma irushanwa ryiyongera, guhanga udushya, no kuramba.
Igihe cyo kohereza: Gicurasi-05-2023