Ngakhale kuti wachiwiri wamkulu wopanga akatswiri ndi gulu lachiwiri lalikulu kwambiri lapamwamba aliyense akuchita zomwe angathe, onse opanga akatswiri otsogola komanso gulu loyamba lapamwamba kwambiri akuwoneka kuti akudziunjikirabe mphamvu.
Kumayambiriro kwa 2017, Italy Luxottica Group, yaikulu padziko lonse lapansi eyewear eyewear, ndi Essilor, lalikulu diso wopanga, analengeza kuphatikiza, kuphatikiza zonse mzere kupanga malonda mandala kupanga ndi mafelemu eyeglass kukhala EssilorLuxottica Gulu, ndi okwana. mtengo wamsika wa 59 biliyoni wa euro.Chaka chotsatira lipoti ndalama za EUR 16.160 biliyoni.Monga kampani ya makolo yamagalasi a magalasi monga Ray-Ban ndi Oakley, EssilorLuxottica alinso ndi ufulu wothandizira zovala zamtundu wamtundu wapamwamba monga Chanel, Giorgio Armani, Prada, Burberry, ndi zina.
M'zaka ziwiri zapitazi, EssilorLuxottica sanapange mayendedwe akuluakulu mu ndalama ndi ndalama, koma m'malo mwake anasankha kulimbikitsa mgwirizano wozama ndi makampani opanga zamakono monga Meta omwe adatsogolera Facebook.Mu Seputembala 2021, EssilorLuxottica adatulutsa magalasi anzeru Ray-Ban Stories mogwirizana ndi Facebook kudzera pa Ray-Ban.Ngakhale amatchedwa magalasi anzeru ndipo ali ndi kamera, magalasi awa samazindikira mtundu uliwonse wa mawonedwe a digito, ntchito yake ndi yochuluka kujambula zithunzi, kanema ndi phokoso, kotero mankhwalawa amatengedwa kuti ndi AR yeniyeni yomwe Facebook idzayambitsa. mu mayeso amtsogolo a Spectacle.
Ray-Ban akuyambitsa magalasi a AR.Poyankha, Alex Himel, Wachiwiri kwa Wachiwiri kwa AR ku Facebook Reality Labs, adati: "Magalasi apamwamba kwambiri padziko lonse lapansi, ogulitsidwa ndi makampani akuluakulu padziko lonse lapansi, ndi njira yabwino iti yoyambira?"Chipangizo chovala Rocco Basilico adanenanso kuti kudzera mu mgwirizano ndi Facebook, ukadaulo wovala mwanzeru tsiku lina utha kufalikira kumakampani ena 20 omwe ali pansi pagululi.
Poganizira zofuna za Facebook ndi ndalama mu lingaliro la metaverse atasintha dzina lake kukhala Meta, monga bwenzi la "chikondi ndi chisangalalo", kupita patsogolo kosalekeza kumunda wa magalasi anzeru kungakhale kusankha kwa EssilorLuxottica pamaso pa msika woopsa. mpikisano.Pezani njira ina.
Koma gulu lalikulu kwambiri lapamwamba la LVMH, kuwonjezera pa kuyika ndalama ku Italy wopanga zovala zamaso Marcolin ndikugwira 51% ya magawo ndikukhala gawo lachiwiri lalikulu la mtundu waku Korea wa Gentle Monster ndi kampani yake ya thumba L Catterton Asia, LVMH sinawone magalasi amaso.Pali zoyambira zofunika pazamalonda.Koma molingana ndi kalembedwe kokhazikika ka Bernard Arnault, asanapume pantchito ali ndi zaka 80 ndikumaliza kuzingidwa kwa ulonda wapamwamba kwambiri, ngati gulu la LVMH lidzayamba kuukira kwamphamvu pamsika wa eyewear ndi nkhani yotsutsana kwambiri.
Nthawi yotumiza: Jun-11-2022